Gender representation in advertising
1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post. Hint: You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find three adverts featuring women that are from post-2000. Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples. Women were portrayed as housewives whose primary role was to maintain a clean house, cook meals, and care for the family. Success was measured by how well they could perform domestic duties The tagline You mean a woman can open it? from a Del Monte ketchup ad suggests that products should make household tasks easier for women Tide detergent ads often showed women smiling while doing laundry, with slogans like Keeps your family looking t...
Comments
Post a Comment